Krimpen aan de Lek-based Stinis is a global supplier for marine lifting equipment. It supplies container grabs that are manufactured and sold all over the world. Stinis now operates at a global level, no longer just from Krimpen aan de Lek, but also from their offices in Singapore, Malaysia and Shanghai, among others. And that international character is exactly why the use of our advanced product and sales configurator Merkato was an obvious choice.
Stinis fell for the speed and ease with which Merkato was able to optimise the sales process. For example, sales people from Malaysia were able to use the multilingual sales software, including the all-important link to Isah, within one week. Complex products are now sold anywhere in the world in no time.
In recent years, the company had been growing at lightning speed, and because every system they supply is custom-made, making the corresponding quotations began to require more and more resources. This stood in the way of rapid international expansion, which is why Wiejelo contacted Merkato.
In Merkato, we captured and automated all processes. As a result, the error rate due to human error was significantly reduced.
Making no concessions: that is important to SIEPLO. And that is exactly why SIEPLO chose Merkato!
SafanDarley has big ambitions for the coming years. That a good sales configurator would play an important role in this was long obvious.